The Design Cell Workshop, facilitated by 3DSE, was a key factor in our success in addressing one of our most strategically important challenges: developing a groundbreaking innovation concept and an appropriate project structure for a major RFP in collaboration with a leading truck OEM.
Given our limited internal capacity and lack of prior experience in a new market segment, we had to develop a compelling, future-proof product concept in a short period of time that would meet stringent procurement requirements. Thanks to 3DSE’s structured yet flexible facilitation, our interdisciplinary team was able to develop a technically feasible and competitive solution that seamlessly integrates new functionalities into existing system architectures —thereby paving the way for a strategic shift toward automation and autonomous functions.
Thanks to a clearly structured, dynamic approach, 3DSE turned initial uncertainty into focused progress. The use of live mind mapping and well-designed templates enabled transparent documentation of requirements, concepts, and resource estimates. Daily review sessions and effective facilitation ensured a consistent rhythm that kept creativity and alignment high within the team.
In the end, we not only had a detailed concept with specifications and cost estimates—we also built a strong internal network and fostered lasting motivation within the team. Without the proactive, professional, and inspiring collaboration with 3DSE, this outcome would not have been possible.












