{"id":16788,"date":"2026-06-05T11:36:25","date_gmt":"2026-06-05T11:36:25","guid":{"rendered":"https:\/\/3dse.com\/automotive\/"},"modified":"2026-07-21T08:25:17","modified_gmt":"2026-07-21T08:25:17","slug":"automotive","status":"publish","type":"page","link":"https:\/\/3dse.com\/us\/automotive\/","title":{"rendered":"Automotive"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column width=&#8221;1\/2&#8243;][vc_empty_space height=&#8221;250px&#8221;][vc_column_text]<\/p>\n<h1>Automotive<\/h1>\n<p>[\/vc_column_text][vc_column_text css=&#8221;&#8221;]<\/p>\n<p style=\"font-weight: 400;\">Automotive companies are under pressure to bring software-defined systems and vehicles, innovative solutions, and new mobility concepts to market faster and more efficiently. We help their development organizations manage complexity, increase performance, and implement transformation with lasting impact. With deep expertise in product development, tailored solutions, and rigorous execution, we deliver measurable results.<\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243; css_animation=&#8221;fadeInRightBig&#8221; css=&#8221;.vc_custom_1780643202409{margin-top: -200px !important;}&#8221;][vc_single_image image=&#8221;13726&#8243; img_size=&#8221;full&#8221; css=&#8221;&#8221; el_class=&#8221;roundingtourn&#8221;][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2 style=\"text-align: center;\">Automotive in Deep Transformation \u2013 Key Numbers Decision-Makers Should Know<\/h2>\n<p>[\/vc_column_text][vc_column_text css=&#8221;&#8221;]<\/p>\n<p style=\"text-align: center;\">Current figures show where automotive companies need to unlock new business areas and significantly improve performance.<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row gap=&#8221;35&#8243;][vc_column width=&#8221;1\/3&#8243;][vc_row_inner el_class=&#8221;boxwhite&#8221; css=&#8221;.vc_custom_1779088844167{padding-top: 60px !important;padding-right: 20px !important;padding-bottom: 25px !important;padding-left: 20px !important;}&#8221;][vc_column_inner thegem_content_alignment=&#8221;center&#8221;]<style>\n        #countup-6a8e03690bd0c-wrapper {\n            display: inline-flex;\n            align-items: center;\n            justify-content: center;\n            gap: 10px;\n        }\n    <\/style><div id=\"countup-6a8e03690bd0c-wrapper\" class=\"custom-countup-wrapper\" style=\"font-size:50px;font-weight:700;color:#003D5B;\"><span id=\"countup-6a8e03690bd0c\" class=\"countup-number\" data-from=\"0\" data-to=\"450\" data-speed=\"2000\">0<\/span><span class=\"countup-after\">bn. \u20ac<\/span><\/div>\n    <script>\n    jQuery(document).ready(function($) {\n        var $element = $('#countup-6a8e03690bd0c');\n        var startVal = parseInt($element.data('from'));\n        var endVal = parseInt($element.data('to'));\n        var speed = parseInt($element.data('speed'));\n\n        var executed = false;\n        $(window).on('scroll load', function() {\n            if (!executed && ($element.length)) {\n                var docViewTop = $(window).scrollTop();\n                var docViewBottom = docViewTop + $(window).height();\n                var elemTop = $element.offset().top;\n                \n                if ((elemTop <= docViewBottom) && (elemTop >= docViewTop)) {\n                    executed = true;\n                    $({ countNum: startVal }).animate({ countNum: endVal }, {\n                        duration: speed,\n                        easing: 'swing',\n                        step: function() {\n                            \/\/ Formatiert die Zahl w\u00e4hrend des Hochz\u00e4hlens live mit Punkten\n                            var animatedNum = Math.floor(this.countNum);\n                            $element.text(animatedNum.toLocaleString('de-DE'));\n                        },\n                        complete: function() {\n                            \/\/ Setzt den finalen Wert exakt und formatiert\n                            $element.text(endVal.toLocaleString('de-DE'));\n                        }\n                    });\n                }\n            }\n        });\n    });\n    <\/script>\n    [vc_empty_space height=&#8221;25px&#8221;][vc_column_text css=&#8221;&#8221;]<\/p>\n<p style=\"text-align: center;\">Software and E\/E will become a central value pool by 2035, creating significant additional revenue potential<\/p>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_row_inner el_class=&#8221;boxwhite&#8221; css=&#8221;.vc_custom_1779088844167{padding-top: 60px !important;padding-right: 20px !important;padding-bottom: 25px !important;padding-left: 20px !important;}&#8221;][vc_column_inner thegem_content_alignment=&#8221;center&#8221;]<style>\n        #countup-6a8e03690bd5d-wrapper {\n            display: inline-flex;\n            align-items: center;\n            justify-content: center;\n            gap: 15px;\n        }\n    <\/style><div id=\"countup-6a8e03690bd5d-wrapper\" class=\"custom-countup-wrapper\" style=\"font-size:50px;font-weight:700;color:#003D5B;\"><span id=\"countup-6a8e03690bd5d\" class=\"countup-number\" data-from=\"0\" data-to=\"24\" data-speed=\"2000\">0<\/span><span class=\"countup-after\">Months<\/span><\/div>\n    <script>\n    jQuery(document).ready(function($) {\n        var $element = $('#countup-6a8e03690bd5d');\n        var startVal = parseInt($element.data('from'));\n        var endVal = parseInt($element.data('to'));\n        var speed = parseInt($element.data('speed'));\n\n        var executed = false;\n        $(window).on('scroll load', function() {\n            if (!executed && ($element.length)) {\n                var docViewTop = $(window).scrollTop();\n                var docViewBottom = docViewTop + $(window).height();\n                var elemTop = $element.offset().top;\n                \n                if ((elemTop <= docViewBottom) && (elemTop >= docViewTop)) {\n                    executed = true;\n                    $({ countNum: startVal }).animate({ countNum: endVal }, {\n                        duration: speed,\n                        easing: 'swing',\n                        step: function() {\n                            \/\/ Formatiert die Zahl w\u00e4hrend des Hochz\u00e4hlens live mit Punkten\n                            var animatedNum = Math.floor(this.countNum);\n                            $element.text(animatedNum.toLocaleString('de-DE'));\n                        },\n                        complete: function() {\n                            \/\/ Setzt den finalen Wert exakt und formatiert\n                            $element.text(endVal.toLocaleString('de-DE'));\n                        }\n                    });\n                }\n            }\n        });\n    });\n    <\/script>\n    [vc_empty_space height=&#8221;25px&#8221;][vc_column_text css=&#8221;&#8221;]<\/p>\n<p style=\"text-align: center;\">New competitors are halving development cycles for new vehicles<\/p>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_row_inner el_class=&#8221;boxwhite&#8221; css=&#8221;.vc_custom_1779088844167{padding-top: 60px !important;padding-right: 20px !important;padding-bottom: 25px !important;padding-left: 20px !important;}&#8221;][vc_column_inner thegem_content_alignment=&#8221;center&#8221;]<style>\n        #countup-6a8e03690bd86-wrapper {\n            display: inline-flex;\n            align-items: center;\n            justify-content: center;\n            gap: 4px;\n        }\n    <\/style><div id=\"countup-6a8e03690bd86-wrapper\" class=\"custom-countup-wrapper\" style=\"font-size:50px;font-weight:700;color:#003D5B;\"><span class=\"countup-before\">-<\/span><span id=\"countup-6a8e03690bd86\" class=\"countup-number\" data-from=\"0\" data-to=\"20\" data-speed=\"2000\">0<\/span><span class=\"countup-after\">% Profit<\/span><\/div>\n    <script>\n    jQuery(document).ready(function($) {\n        var $element = $('#countup-6a8e03690bd86');\n        var startVal = parseInt($element.data('from'));\n        var endVal = parseInt($element.data('to'));\n        var speed = parseInt($element.data('speed'));\n\n        var executed = false;\n        $(window).on('scroll load', function() {\n            if (!executed && ($element.length)) {\n                var docViewTop = $(window).scrollTop();\n                var docViewBottom = docViewTop + $(window).height();\n                var elemTop = $element.offset().top;\n                \n                if ((elemTop <= docViewBottom) && (elemTop >= docViewTop)) {\n                    executed = true;\n                    $({ countNum: startVal }).animate({ countNum: endVal }, {\n                        duration: speed,\n                        easing: 'swing',\n                        step: function() {\n                            \/\/ Formatiert die Zahl w\u00e4hrend des Hochz\u00e4hlens live mit Punkten\n                            var animatedNum = Math.floor(this.countNum);\n                            $element.text(animatedNum.toLocaleString('de-DE'));\n                        },\n                        complete: function() {\n                            \/\/ Setzt den finalen Wert exakt und formatiert\n                            $element.text(endVal.toLocaleString('de-DE'));\n                        }\n                    });\n                }\n            }\n        });\n    });\n    <\/script>\n    [vc_empty_space height=&#8221;25px&#8221;][vc_column_text css=&#8221;&#8221;]<\/p>\n<p style=\"text-align: center;\">Decrease in profit due to quality-related costs from warranties, goodwill, and recalls<\/p>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2 style=\"text-align: center;\">Our Solutions<\/h2>\n<p>[\/vc_column_text][vc_column_text css=&#8221;&#8221;]<\/p>\n<p style=\"text-align: center;\">We enable our clients to bring profitable innovations to market and master complex systems and software development. We enhance R&amp;D efficiency, shorten time-to-market, and sustainably improve quality\u2014proactively and preventively. This ensures that our clients maintain a leading position in the competitive landscape.<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row gap=&#8221;35&#8243; el_class=&#8221;bluethings&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_row_inner enable_flipbox=&#8221;yes&#8221; flipbox_back_align=&#8221;left&#8221; flipbox_back_bg=&#8221;#053451&#8243; flipbox_back_color=&#8221;#FFFFFF&#8221; el_class=&#8221;rounding&#8221; css=&#8221;.vc_custom_1784555939856{background-color: #003D5B !important;}&#8221; flipbox_back_content=&#8221;<b>Focus area:<\/b><\/p>\n<p>Enable future viability efficiency in R&amp;D organizations through Value Stream Analysis &amp; Optimization<\/p>\n<p><b>Key learnings:<\/b><\/p>\n<p>&#8211; up to 40% reduction in wasted R&amp;D effort through focus on core value creation<br \/>\n&#8211; reduce time to market by 20% through elimination of low impact and time-consuming work products<br \/>\n&#8211; reduce process complexity by 15%&#8221; flipbox_back_link=&#8221;url:https%3A%2F%2F3dse.com%2Fwp-content%2Fuploads%2F2026%2F07%2F3DSE_Automotive_Case1.pdf|title:Learn%20more|target:_blank&#8221;][vc_column_inner el_class=&#8221;rounding&#8221; css=&#8221;.vc_custom_1780647155931{padding-top: 40px !important;padding-bottom: 40px !important;}&#8221;]<div class=\"centered-box\"><div class=\"gem-icon gem-icon-pack-material gem-icon-size-large  gem-icon-shape-square gem-simple-icon  gem-icon-use-image\"  style=\"opacity: 1;\"><div class=\"gem-icon-inner\" style=\"\"><span class=\"gem-icon-half-1\" style=\"color: ;\"><span class=\"back-angle\"><img src=\"https:\/\/3dse.com\/wp-content\/uploads\/2026\/07\/Car.png\" alt=\"#\" \/><\/span><\/span><span class=\"gem-icon-half-2\" style=\"\"><span class=\"back-angle\"><img src=\"https:\/\/3dse.com\/wp-content\/uploads\/2026\/07\/Car.png\" alt=\"#\" \/><\/span><\/span><\/div><\/div><\/div>[vc_empty_space height=&#8221;25px&#8221;][vc_column_text css=&#8221;&#8221; el_class=&#8221;whitefont&#8221;]<\/p>\n<p style=\"text-align: center;\"><strong>Value Stream Analysis &amp; Optimization to Improve R&amp;D Efficiency<\/strong><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 40px;\"><strong>up to 40%<\/strong><\/span><br \/>\n<span lang=\"EN-US\">reduction in R&amp;D effort<\/span><\/p>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_row_inner enable_flipbox=&#8221;yes&#8221; flipbox_back_align=&#8221;left&#8221; flipbox_back_bg=&#8221;#053451&#8243; flipbox_back_color=&#8221;#FFFFFF&#8221; el_class=&#8221;rounding&#8221; css=&#8221;.vc_custom_1784555958526{background-color: #003D5B !important;}&#8221; flipbox_back_content=&#8221;<b>Focus area:<\/b><\/p>\n<p>Significantly increase customer value, launch maturity and efficiency by implementing six levers to achieve results highlighted in key learnings<\/p>\n<p><b>Key learnings:<\/b><\/p>\n<p>&#8211; up to 18% reduction in the development effort<br \/>\n&#8211; up to 35% reduction of cost of poor-quality<br \/>\n&#8211; up to 20% additional Revenue&#8221; flipbox_back_link=&#8221;url:https%3A%2F%2F3dse.com%2Fus%2Fhow-systems-engineering-in-automotive-rd-significantly-increases-customer-value-launch-maturity-and-efficiency%2F|title:Learn%20more|target:_blank&#8221;][vc_column_inner el_class=&#8221;rounding&#8221; css=&#8221;.vc_custom_1780647155931{padding-top: 40px !important;padding-bottom: 40px !important;}&#8221;]<div class=\"centered-box\"><div class=\"gem-icon gem-icon-pack-material gem-icon-size-large  gem-icon-shape-square gem-simple-icon  gem-icon-use-image\"  style=\"opacity: 1;\"><div class=\"gem-icon-inner\" style=\"\"><span class=\"gem-icon-half-1\" style=\"color: ;\"><span class=\"back-angle\"><img src=\"https:\/\/3dse.com\/wp-content\/uploads\/2026\/07\/Car.png\" alt=\"#\" \/><\/span><\/span><span class=\"gem-icon-half-2\" style=\"\"><span class=\"back-angle\"><img src=\"https:\/\/3dse.com\/wp-content\/uploads\/2026\/07\/Car.png\" alt=\"#\" \/><\/span><\/span><\/div><\/div><\/div>[vc_empty_space height=&#8221;25px&#8221;][vc_column_text css=&#8221;&#8221; el_class=&#8221;whitefont&#8221;]<\/p>\n<p style=\"text-align: center;\"><strong>Systems Engineering in Automotive R&amp;D<\/strong><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 40px;\"><strong>6 crucial<\/strong><\/span><br \/>\n<span lang=\"EN-US\">levers to tackle future automotive R&amp;D challenges<\/span><\/p>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row gap=&#8221;35&#8243; el_class=&#8221;bluethings&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_row_inner enable_flipbox=&#8221;yes&#8221; flipbox_back_align=&#8221;left&#8221; flipbox_back_bg=&#8221;#053451&#8243; flipbox_back_color=&#8221;#FFFFFF&#8221; el_class=&#8221;rounding&#8221; css=&#8221;.vc_custom_1784555985220{background-color: #003D5B !important;}&#8221; flipbox_back_content=&#8221;<b>Focus area:<\/b><\/p>\n<p>Automotive industry R&amp;D challenges\/systems engineering solutions<\/p>\n<p><b>Key learnings:<\/b><\/p>\n<p>&#8211; 3 major challenges of the industry<br \/>\n&#8211; 8 levers for sustainable implementation<br \/>\n&#8211; 4 steps to focus systems Engineering&#8221; flipbox_back_link=&#8221;url:https%3A%2F%2F3dse.com%2Fus%2Fhow-systems-engineering-is-making-a-difference-in-automotive-rd%2F|title:Learn%20more|target:_blank&#8221;][vc_column_inner el_class=&#8221;rounding&#8221; css=&#8221;.vc_custom_1780647155931{padding-top: 40px !important;padding-bottom: 40px !important;}&#8221;]<div class=\"centered-box\"><div class=\"gem-icon gem-icon-pack-material gem-icon-size-large  gem-icon-shape-square gem-simple-icon  gem-icon-use-image\"  style=\"opacity: 1;\"><div class=\"gem-icon-inner\" style=\"\"><span class=\"gem-icon-half-1\" style=\"color: ;\"><span class=\"back-angle\"><img src=\"https:\/\/3dse.com\/wp-content\/uploads\/2026\/07\/Car.png\" alt=\"#\" \/><\/span><\/span><span class=\"gem-icon-half-2\" style=\"\"><span class=\"back-angle\"><img src=\"https:\/\/3dse.com\/wp-content\/uploads\/2026\/07\/Car.png\" alt=\"#\" \/><\/span><\/span><\/div><\/div><\/div>[vc_empty_space height=&#8221;25px&#8221;][vc_column_text css=&#8221;&#8221; el_class=&#8221;whitefont&#8221;]<\/p>\n<p style=\"text-align: center;\"><strong>How Systems Engineering is Making a Difference in Automotive R&amp;D<\/strong><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 40px;\"><strong>4 steps<\/strong><\/span><br \/>\nto focus systems engineering<\/p>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_row_inner enable_flipbox=&#8221;yes&#8221; flipbox_back_align=&#8221;left&#8221; flipbox_back_bg=&#8221;#053451&#8243; flipbox_back_color=&#8221;#FFFFFF&#8221; el_class=&#8221;rounding&#8221; css=&#8221;.vc_custom_1784555977226{background-color: #003D5B !important;}&#8221; flipbox_back_content=&#8221;<b>Focus area:<\/b><\/p>\n<p>Cross-industry CTO insights<\/p>\n<p><b>Key learnings:<\/b><\/p>\n<p>&#8211; change<br \/>\n&#8211; centralized core<br \/>\n&#8211; synchronized development<br \/>\n&#8211; leadership<br \/>\n&#8211; no silver bullets&#8221; flipbox_back_link=&#8221;url:https%3A%2F%2F3dse.com%2Fwp-content%2Fuploads%2F2026%2F07%2F3DSE_Automotive_Case3-1.pdf|title:Learn%20more|target:_blank&#8221;][vc_column_inner el_class=&#8221;rounding&#8221; css=&#8221;.vc_custom_1780647155931{padding-top: 40px !important;padding-bottom: 40px !important;}&#8221;]<div class=\"centered-box\"><div class=\"gem-icon gem-icon-pack-material gem-icon-size-large  gem-icon-shape-square gem-simple-icon  gem-icon-use-image\"  style=\"opacity: 1;\"><div class=\"gem-icon-inner\" style=\"\"><span class=\"gem-icon-half-1\" style=\"color: ;\"><span class=\"back-angle\"><img src=\"https:\/\/3dse.com\/wp-content\/uploads\/2026\/07\/Car.png\" alt=\"#\" \/><\/span><\/span><span class=\"gem-icon-half-2\" style=\"\"><span class=\"back-angle\"><img src=\"https:\/\/3dse.com\/wp-content\/uploads\/2026\/07\/Car.png\" alt=\"#\" \/><\/span><\/span><\/div><\/div><\/div>[vc_empty_space height=&#8221;25px&#8221;][vc_column_text css=&#8221;&#8221; el_class=&#8221;whitefont&#8221;]<\/p>\n<p style=\"text-align: center;\"><strong>Key Success Factors of Today\u2019s Management of Software-Intensive System Development\u00a0<\/strong><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 40px;\"><strong>5 key<\/strong><\/span><br \/>\nsuccess factors<\/p>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row content_placement=&#8221;middle&#8221;][vc_column width=&#8221;1\/3&#8243; z_index=&#8221;33&#8243;][vc_single_image image=&#8221;13882&#8243; img_size=&#8221;full&#8221; css=&#8221;.vc_custom_1783346787073{margin-right: -50px !important;margin-bottom: 0px !important;}&#8221; el_class=&#8221;rounding&#8221;][\/vc_column][vc_column width=&#8221;2\/3&#8243;][vc_row_inner thegem_shaow_vertical=&#8221;0&#8243; thegem_shaow_blur=&#8221;16&#8243; thegem_shaow_spread=&#8221;0&#8243; thegem_enable_shadow=&#8221;true&#8221; el_class=&#8221;rounding&#8221; css=&#8221;.vc_custom_1780651091402{padding-right: 30px !important;padding-left: 60px !important;background-color: #FFFFFF !important;}&#8221;][vc_column_inner][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2><strong><span style=\"font-size: 25px;\">Your Contact<\/span><\/strong><\/h2>\n<p>[\/vc_column_text][vc_column_text css=&#8221;.vc_custom_1780650853292{margin-bottom: 0px !important;}&#8221;]<span style=\"font-size: 23px; color: #f49e00;\">Dr. Tim Sturm<\/span>[\/vc_column_text][vc_column_text css=&#8221;&#8221;]<span style=\"font-size: 14px;\"><strong>Partner and Industry Lead Automotive<\/strong><\/span>[\/vc_column_text][vc_column_text css=&#8221;&#8221;]Thanks to the technical expertise of our consultants and their many years of experience in the automotive industry, we develop tailored solutions for you. Get in touch with us now.[\/vc_column_text]<div class=\"gem-button-container gem-button-position-inline thegem-button-6a8e03690c22a2637 kontaktformular   \"  ><a class=\"gem-button gem-button-size-small gem-button-style-flat gem-button-text-weight-normal\" data-ll-effect=\"drop-right-without-wrap\" style=\"border-radius: 3px;\" onmouseleave=\"\" onmouseenter=\"\" href=\"#\" target=\"_self\" id=\"sturm\" role=\"button\">Contact<\/a><\/div> <div class=\"gem-icon gem-icon-pack-material gem-icon-size-small  gem-icon-shape-square gem-simple-icon \"  style=\"margin-top: 40px;opacity: 1;\"><div class=\"gem-icon-inner\" style=\"\"><a href=\"https:\/\/www.linkedin.com\/in\/dr-tim-sturm-87190395\/\" target=\"_self\" aria-label=\"Read more\"><span class=\"gem-icon-half-1\" style=\"color: ;\"><span class=\"back-angle\">&#xf3d1;<\/span><\/span><span class=\"gem-icon-half-2\" style=\"\"><span class=\"back-angle\">&#xf3d1;<\/span><\/span><\/a><\/div><\/div>[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2 style=\"text-align: center;\">Cases<\/h2>\n<p>[\/vc_column_text][vc_column_text css=&#8221;&#8221;]<\/p>\n<p style=\"text-align: center;\">Explore exciting projects that provide insights into practical solutions and measurable successes of our clients<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column]\n    <style>\n        :root {\n            --proj-blue-dark: #002e42;\n            --proj-blue-text: #0f304b;\n            --proj-gray-text: #7a8b9a;\n            --nav-gray-light: #e0e0e0;\n            --nav-gray-dark: #b0b0b0;\n        }\n\n        .proj-section-wrapper { width: 100%; margin: 40px 0; font-family: sans-serif; }\n        .proj-swiper-container { width: 100%; overflow: hidden; position: relative; padding-bottom: 20px; }\n        \n        \/* Karten Styling *\/\n        .proj-card { \n            display: block; \n            text-decoration: none; \n            color: inherit; \n            position: relative; \n            border-radius: 16px; \n            overflow: hidden; \n            min-height: 420px; \n            background: #000;\n        }\n        \n        \/* Hintergrundbild *\/\n        .proj-bg { \n            position: absolute; \n            inset: 0; \n            background-size: cover; \n            background-position: center; \n            transition: transform 0.8s cubic-bezier(0.16, 1, 0.3, 1); \n            opacity: 0.85;\n        }\n        .proj-card:hover .proj-bg { transform: scale(1.05); }\n\n        \/* Icon oben rechts *\/\n        .proj-icon-top {\n            position: absolute;\n            top: 20px;\n            right: 20px;\n            color: #fff;\n            z-index: 10;\n        }\n        .proj-icon-top svg { width: 20px; height: 20px; stroke-width: 2px; stroke: currentColor; fill: none; }\n        \n        \/* Wei\u00dfer Inhalts-Container *\/\n        .proj-content-box { \n            position: absolute; \n            bottom: 30px; \n            left: 8%; \n            right: 8%; \n            background: #fff; \n            padding: 35px 25px 25px 25px; \n            border-radius: 12px; \n            box-shadow: 0 10px 30px rgba(0,0,0,0.15); \n            text-align: center;\n            transition: transform 0.3s ease;\n        }\n        .proj-card:hover .proj-content-box { transform: translateY(-5px); }\n\n        \/* Kategorie Badge *\/\n        .proj-badge {\n            position: absolute;\n            top: -15px;\n            left: 50%;\n            transform: translateX(-50%);\n            background-color: var(--proj-blue-dark);\n            color: #fff;\n            font-size: 11px;\n            font-weight: bold;\n            letter-spacing: 1px;\n            text-transform: uppercase;\n            padding: 8px 20px;\n            border-radius: 6px;\n            white-space: nowrap;\n            box-shadow: 0 4px 10px rgba(0,0,0,0.2);\n        }\n\n        \/* Typografie *\/\n        .proj-content-box h3 { margin: 0 0 12px 0; color: var(--proj-blue-text); font-size: 20px; font-weight: bold; line-height: 1.3; }\n        .proj-content-box p { margin: 0; color: var(--proj-gray-text); font-size: 12px; font-weight: normal; line-height: 1.6; }\n        \n        \/* NAVIGATION *\/\n        .proj-custom-navigation { \n            display: flex; \n            align-items: center; \n            justify-content: center; \n            width: 100%; \n            margin-top: 40px; \n            user-select: none; \n        }\n        \n        .proj-nav-arrow { display: flex; align-items: center; justify-content: center; cursor: pointer; color: var(--nav-gray-dark); transition: color 0.3s ease; }\n        .proj-nav-arrow svg { width: 34px; height: 34px; stroke-width: 1px; stroke: currentColor; fill: none; stroke-linecap: round; stroke-linejoin: round; }\n        .proj-nav-arrow:hover { color: var(--proj-blue-text); }\n        \n        .proj-nav-dots.swiper-pagination { position: static !important; width: auto !important; text-align: center !important; margin: 0 15px !important; }\n        .proj-nav-dots .swiper-pagination-bullet { display: inline-block !important; width: 10px; height: 10px; background-color: var(--nav-gray-light); opacity: 1; border-radius: 50%; cursor: pointer; transition: all 0.3s ease; margin: 0 8px !important; }\n        .proj-nav-dots .swiper-pagination-bullet-active { background-color: var(--nav-gray-dark); transform: scale(1.2); }\n\n        @media (max-width: 768px) {\n            .proj-content-box { left: 5%; right: 5%; padding: 30px 15px 20px 15px; }\n            .proj-card { min-height: 400px; }\n        }\n    <\/style>\n\n    <div class=\"proj-section-wrapper\">\n        <div class=\"proj-swiper-container swiper\" id=\"proj-slider-6a8e03690c2ce\">\n            <div class=\"swiper-wrapper\">\n                                        \n                        <div class=\"swiper-slide\">\n                            <a href=\"https:\/\/3dse.com\/us\/boosting-digital-product-effectiveness\/\" class=\"proj-card\">\n                                <div class=\"proj-bg\" style=\"background-image:url('https:\/\/3dse.com\/wp-content\/uploads\/2026\/08\/Visual-Boosting-Digital-PE-1-1024x576.png')\"><\/div>\n                                \n                                <div class=\"proj-icon-top\">\n                                    <svg viewBox=\"0 0 24 24\"><line x1=\"7\" y1=\"17\" x2=\"17\" y2=\"7\"><\/line><polyline points=\"7 7 17 7 17 17\"><\/polyline><\/svg>\n                                <\/div>\n\n                                <div class=\"proj-content-box\">\n                                                                            <div class=\"proj-badge\">3DSE Whitepaper<\/div>\n                                                                        \n                                    <h3>Boosting Digital Product Effectiveness<\/h3>\n                                    <p>Five Building Blocks to Monetize Digital Products and Scale Value Creation<\/p>\n                                <\/div>\n                            <\/a>\n                        <\/div>\n\n                                                \n                        <div class=\"swiper-slide\">\n                            <a href=\"https:\/\/3dse.com\/us\/7-levers-for-high-performance-software-defined-system-development\/\" class=\"proj-card\">\n                                <div class=\"proj-bg\" style=\"background-image:url('https:\/\/3dse.com\/wp-content\/uploads\/2026\/06\/LinkedIn-Short_1_Building-Blocks-for-Software-Defined-System-Development-1-1024x576.jpg')\"><\/div>\n                                \n                                <div class=\"proj-icon-top\">\n                                    <svg viewBox=\"0 0 24 24\"><line x1=\"7\" y1=\"17\" x2=\"17\" y2=\"7\"><\/line><polyline points=\"7 7 17 7 17 17\"><\/polyline><\/svg>\n                                <\/div>\n\n                                <div class=\"proj-content-box\">\n                                                                            <div class=\"proj-badge\">F&amp;E Insights<\/div>\n                                                                        \n                                    <h3>7 Levers for High Performance Software-Defined System Development<\/h3>\n                                    <p>Dr. Tim Sturm introduces seven drivers of high-performance, software-defined R&amp;D<\/p>\n                                <\/div>\n                            <\/a>\n                        <\/div>\n\n                                                \n                        <div class=\"swiper-slide\">\n                            <a href=\"https:\/\/3dse.com\/us\/speed-software-structure-what-western-oems-can-learn-from-chinas-automotive-strategy-2\/\" class=\"proj-card\">\n                                <div class=\"proj-bg\" style=\"background-image:url('https:\/\/3dse.com\/wp-content\/uploads\/2026\/07\/Automotive-Interview-1024x512.jpg')\"><\/div>\n                                \n                                <div class=\"proj-icon-top\">\n                                    <svg viewBox=\"0 0 24 24\"><line x1=\"7\" y1=\"17\" x2=\"17\" y2=\"7\"><\/line><polyline points=\"7 7 17 7 17 17\"><\/polyline><\/svg>\n                                <\/div>\n\n                                <div class=\"proj-content-box\">\n                                                                            <div class=\"proj-badge\">F&amp;E Insights<\/div>\n                                                                        \n                                    <h3>Speed, Software, Structure: What Western OEMs Can Learn from China\u2019s Automotive Strategy<\/h3>\n                                    <p>Interview with Dr. Tim Sturm and Ulrich Kranz<\/p>\n                                <\/div>\n                            <\/a>\n                        <\/div>\n\n                                                \n                        <div class=\"swiper-slide\">\n                            <a href=\"https:\/\/3dse.com\/us\/new-roles-in-systems-engineering-how-companies-are-coping-with-the-growing-complexity-of-product-development-2\/\" class=\"proj-card\">\n                                <div class=\"proj-bg\" style=\"background-image:url('https:\/\/3dse.com\/wp-content\/uploads\/2026\/06\/ChatGPT-Image-1.-Juli-2025-11_56_09-panorama-18859e40434aca3c8f9f0d329650b52e-jv0uxnsk349d-1024x512.png')\"><\/div>\n                                \n                                <div class=\"proj-icon-top\">\n                                    <svg viewBox=\"0 0 24 24\"><line x1=\"7\" y1=\"17\" x2=\"17\" y2=\"7\"><\/line><polyline points=\"7 7 17 7 17 17\"><\/polyline><\/svg>\n                                <\/div>\n\n                                <div class=\"proj-content-box\">\n                                                                            <div class=\"proj-badge\">F&amp;E Insights<\/div>\n                                                                        \n                                    <h3>New Roles in Systems Engineering: How Companies Are Coping with the Growing Complexity of Product Development<\/h3>\n                                    <p>Complexity is increasing, and traditional methods in product development are reaching their limits<\/p>\n                                <\/div>\n                            <\/a>\n                        <\/div>\n\n                                                \n                        <div class=\"swiper-slide\">\n                            <a href=\"https:\/\/3dse.com\/us\/white-paper-from-uncertainty-to-clarity-clear-the-fog-around-innovation-and-accelerate-growth\/\" class=\"proj-card\">\n                                <div class=\"proj-bg\" style=\"background-image:url('https:\/\/3dse.com\/wp-content\/uploads\/2026\/08\/Visual-Lift-Innovation-Fog-1-1024x576.png')\"><\/div>\n                                \n                                <div class=\"proj-icon-top\">\n                                    <svg viewBox=\"0 0 24 24\"><line x1=\"7\" y1=\"17\" x2=\"17\" y2=\"7\"><\/line><polyline points=\"7 7 17 7 17 17\"><\/polyline><\/svg>\n                                <\/div>\n\n                                <div class=\"proj-content-box\">\n                                                                            <div class=\"proj-badge\">3DSE Whitepaper<\/div>\n                                                                        \n                                    <h3>From Uncertainty to Clarity &#8211; Clear Away the Fog of Innovation and Accelerate Growth<\/h3>\n                                    <p>How to ensure clarity, impact, and momentum from the very beginning with the Innovation Cell.<\/p>\n                                <\/div>\n                            <\/a>\n                        <\/div>\n\n                                                \n                        <div class=\"swiper-slide\">\n                            <a href=\"https:\/\/3dse.com\/us\/from-uncertainty-to-clarity-3\/\" class=\"proj-card\">\n                                <div class=\"proj-bg\" style=\"background-image:url('https:\/\/3dse.com\/wp-content\/uploads\/2026\/08\/Visual-Lift-Innovation-Fog-1024x576.png')\"><\/div>\n                                \n                                <div class=\"proj-icon-top\">\n                                    <svg viewBox=\"0 0 24 24\"><line x1=\"7\" y1=\"17\" x2=\"17\" y2=\"7\"><\/line><polyline points=\"7 7 17 7 17 17\"><\/polyline><\/svg>\n                                <\/div>\n\n                                <div class=\"proj-content-box\">\n                                                                            <div class=\"proj-badge\">F&amp;E Insights<\/div>\n                                                                        \n                                    <h3>From Uncertainty to Clarity<\/h3>\n                                    <p>Dispelling the &quot;Innovation Fog&quot; with the 3DSE Innovation Cell\u2014from Understanding to Design<\/p>\n                                <\/div>\n                            <\/a>\n                        <\/div>\n\n                                    <\/div>\n        <\/div>\n\n        <div class=\"proj-custom-navigation\">\n            <div class=\"proj-nav-arrow proj-prev-proj-slider-6a8e03690c2ce\">\n                <svg viewBox=\"0 0 24 24\"><line x1=\"19\" y1=\"12\" x2=\"5\" y2=\"12\"><\/line><polyline points=\"12 19 5 12 12 5\"><\/polyline><\/svg>\n            <\/div>\n            <div class=\"proj-nav-dots swiper-pagination proj-pag-proj-slider-6a8e03690c2ce\"><\/div>\n            <div class=\"proj-nav-arrow proj-next-proj-slider-6a8e03690c2ce\">\n                <svg viewBox=\"0 0 24 24\"><line x1=\"5\" y1=\"12\" x2=\"19\" y2=\"12\"><\/line><polyline points=\"12 5 19 12 12 19\"><\/polyline><\/svg>\n            <\/div>\n        <\/div>\n    <\/div>\n\n    <script>\n        (function() {\n            function initSwiperSlider() {\n                if (typeof Swiper !== 'undefined') {\n                    new Swiper(\"#proj-slider-6a8e03690c2ce\", {\n                        loop: false,\n                        spaceBetween: 30,\n                        slidesPerView: 1, \n                        breakpoints: {\n                            768: {\n                                slidesPerView: 2,\n                            }\n                        },\n                        navigation: {\n                            nextEl: \".proj-next-proj-slider-6a8e03690c2ce\",\n                            prevEl: \".proj-prev-proj-slider-6a8e03690c2ce\",\n                        },\n                        pagination: {\n                            el: \".proj-pag-proj-slider-6a8e03690c2ce\",\n                            clickable: true,\n                        },\n                    });\n                } else {\n                    setTimeout(initSwiperSlider, 100);\n                }\n            }\n\n            if (document.readyState === 'loading') {\n                document.addEventListener(\"DOMContentLoaded\", initSwiperSlider);\n            } else {\n                initSwiperSlider();\n            }\n        })();\n    <\/script>\n\n    [\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column width=&#8221;1\/2&#8243;][vc_empty_space height=&#8221;250px&#8221;][vc_column_text] Automotive [\/vc_column_text][vc_column_text css=&#8221;&#8221;] Automotive companies are under pressure to bring software-defined systems and vehicles, innovative solutions, and&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-16788","page","type-page","status-publish"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Automotive - 3DSE<\/title>\n<meta name=\"description\" content=\"Consulting expertise in the automotive industry. Find out more now. The 3DSE consultants will be happy to support you.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/3dse.com\/us\/automotive\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Automotive - 3DSE\" \/>\n<meta property=\"og:description\" content=\"Consulting expertise in the automotive industry. Find out more now. The 3DSE consultants will be happy to support you.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/3dse.com\/us\/automotive\/\" \/>\n<meta property=\"og:site_name\" content=\"3DSE\" \/>\n<meta property=\"article:modified_time\" content=\"2026-07-21T08:25:17+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/3dse.com\\\/us\\\/automotive\\\/\",\"url\":\"https:\\\/\\\/3dse.com\\\/us\\\/automotive\\\/\",\"name\":\"Automotive - 3DSE\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/3dse.com\\\/us\\\/#website\"},\"datePublished\":\"2026-06-05T11:36:25+00:00\",\"dateModified\":\"2026-07-21T08:25:17+00:00\",\"description\":\"Consulting expertise in the automotive industry. Find out more now. The 3DSE consultants will be happy to support you.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/3dse.com\\\/us\\\/automotive\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/3dse.com\\\/us\\\/automotive\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/3dse.com\\\/us\\\/automotive\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Start\",\"item\":\"https:\\\/\\\/3dse.com\\\/us\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Automotive\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/3dse.com\\\/us\\\/#website\",\"url\":\"https:\\\/\\\/3dse.com\\\/us\\\/\",\"name\":\"3DSE\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/3dse.com\\\/us\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/3dse.com\\\/us\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/3dse.com\\\/us\\\/#organization\",\"name\":\"3DSE\",\"url\":\"https:\\\/\\\/3dse.com\\\/us\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/3dse.com\\\/us\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/3dse.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/3DSE-logo-1.svg\",\"contentUrl\":\"https:\\\/\\\/3dse.com\\\/wp-content\\\/uploads\\\/2026\\\/05\\\/3DSE-logo-1.svg\",\"width\":1,\"height\":1,\"caption\":\"3DSE\"},\"image\":{\"@id\":\"https:\\\/\\\/3dse.com\\\/us\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Automotive - 3DSE","description":"Consulting expertise in the automotive industry. Find out more now. The 3DSE consultants will be happy to support you.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/3dse.com\/us\/automotive\/","og_locale":"en_US","og_type":"article","og_title":"Automotive - 3DSE","og_description":"Consulting expertise in the automotive industry. Find out more now. The 3DSE consultants will be happy to support you.","og_url":"https:\/\/3dse.com\/us\/automotive\/","og_site_name":"3DSE","article_modified_time":"2026-07-21T08:25:17+00:00","twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/3dse.com\/us\/automotive\/","url":"https:\/\/3dse.com\/us\/automotive\/","name":"Automotive - 3DSE","isPartOf":{"@id":"https:\/\/3dse.com\/us\/#website"},"datePublished":"2026-06-05T11:36:25+00:00","dateModified":"2026-07-21T08:25:17+00:00","description":"Consulting expertise in the automotive industry. Find out more now. The 3DSE consultants will be happy to support you.","breadcrumb":{"@id":"https:\/\/3dse.com\/us\/automotive\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/3dse.com\/us\/automotive\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/3dse.com\/us\/automotive\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Start","item":"https:\/\/3dse.com\/us\/"},{"@type":"ListItem","position":2,"name":"Automotive"}]},{"@type":"WebSite","@id":"https:\/\/3dse.com\/us\/#website","url":"https:\/\/3dse.com\/us\/","name":"3DSE","description":"","publisher":{"@id":"https:\/\/3dse.com\/us\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/3dse.com\/us\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/3dse.com\/us\/#organization","name":"3DSE","url":"https:\/\/3dse.com\/us\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/3dse.com\/us\/#\/schema\/logo\/image\/","url":"https:\/\/3dse.com\/wp-content\/uploads\/2026\/05\/3DSE-logo-1.svg","contentUrl":"https:\/\/3dse.com\/wp-content\/uploads\/2026\/05\/3DSE-logo-1.svg","width":1,"height":1,"caption":"3DSE"},"image":{"@id":"https:\/\/3dse.com\/us\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/3dse.com\/us\/wp-json\/wp\/v2\/pages\/16788","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/3dse.com\/us\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/3dse.com\/us\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/3dse.com\/us\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/3dse.com\/us\/wp-json\/wp\/v2\/comments?post=16788"}],"version-history":[{"count":11,"href":"https:\/\/3dse.com\/us\/wp-json\/wp\/v2\/pages\/16788\/revisions"}],"predecessor-version":[{"id":17227,"href":"https:\/\/3dse.com\/us\/wp-json\/wp\/v2\/pages\/16788\/revisions\/17227"}],"wp:attachment":[{"href":"https:\/\/3dse.com\/us\/wp-json\/wp\/v2\/media?parent=16788"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}