{"id":16931,"date":"2025-12-09T13:33:58","date_gmt":"2025-12-09T13:33:58","guid":{"rendered":"https:\/\/3dse.com\/7-levers-for-high-performance-software-defined-system-development\/"},"modified":"2026-07-17T10:51:34","modified_gmt":"2026-07-17T10:51:34","slug":"7-levers-for-high-performance-software-defined-system-development","status":"publish","type":"post","link":"https:\/\/3dse.com\/us\/7-levers-for-high-performance-software-defined-system-development\/","title":{"rendered":"7 Levers for High Performance Software-Defined System Development"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<p>\nIn this video, Dr. Tim Sturm\u2014Partner and Global Solution Lead for Mobility Transformation at 3DSE\u2014introduces the <strong>7 levers of high-performance, software-defined R&amp;D<\/strong>. Drawing from 3DSE\u2019s latest reference model, he explains how automotive companies can successfully transition toward <strong>software-defined vehicle development<\/strong> and unlock long-term value.&#13;\n<p>\nDr. Sturm outlines the profound technological, organizational, and cultural shifts required: moving to lifecycle-extended business models, adopting centralized E\/E architectures, building software-driven organizations, enabling high-speed agile development, and fostering a true software-first culture. He highlights the need for deep in-house software capabilities\u2014from architectures and middleware to automation and simulation\u2014and emphasizes the importance of actively managing this transformation through strong leadership, talent development, and continuous education.&#13;\n<p class=\"wp-block-paragraph\"><iframe title=\"7 Levers for High Performance Software-Defined System Development\" width=\"1170\" height=\"658\" src=\"https:\/\/www.youtube.com\/embed\/qs7ltGO5mtM?start=16&amp;feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen loading=\"lazy\"><\/iframe><\/p>&#13;\n<p>[\/vc_column_text][\/vc_column][\/vc_row]<\/p><\/div>","protected":false},"excerpt":{"rendered":"<p>Dr. Tim Sturm introduces seven drivers of high-performance, software-defined R&#038;D<\/p>\n","protected":false},"author":4,"featured_media":16932,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[130],"tags":[],"branche":[33],"class_list":["post-16931","post","type-post","status-publish","format-standard","has-post-thumbnail","category-fe-insights","branche-automotive"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>High-performance software-defined R&amp;D<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/3dse.com\/us\/7-levers-for-high-performance-software-defined-system-development\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"High-performance software-defined 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